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Take one pebble from the beach and turn it into a boutique hotel

By North Devon Journal  |  Posted: March 01, 2012

  • The artist's impression of the proposed boutique hotel in Croyde, North Devon, which has drawn admiration from residents, but not approval

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THIS is the new design for a boutique hotel in Croyde, inspired by a pebble found on the village beach.

Architect Guy Greenfield found the stone and modelled the hotel on its shape.

The new plans were revealed at a preliminary consultation in Croyde Village Hall on Saturday. (February 25)

“An interesting and clever design” was a common reaction from the 45 people who attended the consultation.

But despite admiring the look most said they didn’t think it was any better for the village than the plan submitted to North Devon Council last year.

The previous plan angered many people in Croyde and the surrounding area. One farmer even cut the words No Hotel into the hillside at Baggy Point, near the site of the proposed hotel on Moor Lane.

The new plans show a hotel which is two-thirds the size of the first plan. The number of bedrooms has gone from 32 to 18. The style has been changed to adhere to the Environment Agency’s concerns over the site’s risk to flooding. In principle the Environment Agency has approved the latest plan.

The architect behind the hotel Guy Greenfield (corr) said this design is more like the shape of the first design he created for the site in 2008.

He was then told to make the structure fit the contours of the hillside behind the site which led to the design seen last year.

Mr Greenfield said: “The trouble is these kinds of applications will always be contentious.

“Even a doctor’s surgery I designed in Dulverton saw opposition but three years later everyone is very complimentary. It is the idea of contrast and the reaction to the style.”

The architect is designing the hotel on behalf of the hotel group, Newfield Wren Hotels LLP, which he is a member of.

He said in the new design there are more family rooms and 27 underground parking spaces, as well as seven externally and a turning circle.

It is believed there will be 25 jobs created and those behind the application hope the positions will be filled by locals.

But Phil Hall, who is part of a group opposed to the hotel, said: “It has not addressed the fundamental issues – access and disruption.

“I have been told it will take two years to build. It will be a maintenance nightmare and they won’t want to spend the money on it once it is complete.”

A builder who has lived in Croyde all his life, but wished to remain anonymous, aired his concerns about the slates being used to clad the newly designed structure.

They said: “There could be a real danger with the high winds we get of the slates becoming loose.”

Another resident who has lived in Croyde for 20 years and also wished to remain anonymous said: “Even visitors haven’t been impressed by previous plans.

“It used to be a surf lodge and we want the rooms to remain the same. A lot of the people coming to Croyde won’t be able to afford this. It would be better in Westward Ho!”

Mr Greenfield hopes to submit the application to North Devon Council at the end of March.

He hopes it will go before the planning committee at the end of June or beginning of July, once a formal consultation process has taken place.

What do you think of the new plans? Tell us at letters@northdevonjournal.co.uk.

You can also vote in our online poll at www.thisisnorthdevon.co.uk/polls

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  • Sue200  |  March 06 2012, 9:10AM

    I am not against a hotel in Croyde but this is horrible. It reminds me of a hotel in Rhodes. In my opinion, it already looks dated.

    |   3
  • TTYL23  |  March 06 2012, 1:10AM

    No no no! This is not sandbanks or Brighton, if u knew anything about this area and croyde bay u would see its a scar on the face of beauty. It's got nothing to do with form, as an architect myself I'm all for modern and contrasting ideas but within the right context!

    |   4
  • bebea  |  March 04 2012, 4:39PM

    I think that this type of architecture trying to fit as much as possible within the frame that houses it. It 'hard to decide what form must have a building in that landscape, it is equally difficult to think how it begins and how it ends, and doubt if a sharp edge of the concrete can damage the landscape. being an object like a stone, then the building will not harm the surrounding nature, does not bind the viewer to focus on the object understood as "if", but the delicacy begins to assimilate, to become part of the landscape, giving a value added: a lightweight approach, independent of the shape curve, autonomous, so do not becomes dangerous, and clearly fulfills the rules of that nature, do not you think that? job well done.

    |   3
  • tygreg  |  March 02 2012, 7:27PM

    It horrible and will ruin this beautiful area!

    |   9
  • accom  |  March 01 2012, 7:29PM

    Nice idea!

    |   -8



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