DOZENS of people embraced the wet and windy weather this morning to complete a five kilometre walk along Westward Ho! beach to raise money for charity.
Around 90 people took part in the beach walk which was organised by staff at Asda in Bideford and raised money for breast cancer charity Tickled Pink.
The sponsored walkers donned pink attire, including pink wigs, pink T-shirts and fluorescent leg warmers, as they strode the length of the beach.
Three of the 90 people to complete the five kilometre stretch were breast cancer survivors, including 47-year-old Annette King.
Mrs King, a former worker at Asda in Bideford, is now in remission after overcoming the disease.
She said: “It’s a charity close to my heart. I just want to make people more aware and I want the NHS to bring the age for a mammogram down. I was too young to have a mammogram and yet I had cancer.”
Walkers included staff from Asda in Bideford, teachers and assistants from St Mary’s Primary School in Bideford, staff from Marks and Spencer at Atlantic Village and members of the public.
Don Murray, trading managing at Asda in Bideford, was one of a handful of participants to run the five kilometres. He reached the finish line in 21 minutes and 40 seconds.
He said: “It’s a good turnout from Asda and everyone’s embraced it. We’ve raised a lot of money for the charity this year. The wind didn’t dampen our spirits either!”
Rebecca Edwards, a teaching assistant at St Mary’s Primary School, also ran the five kilometres.
The 40-year-old said: “It was a massive challenge for me. I took up running a week ago. This was a bit of a personal challenge for me but raising money for charity is obviously the primary objective.
“There’s a good atmosphere and the guys clapping and cheering along the route is really motivating. I’ve really enjoyed it.”
Organiser Peter Wilcox, community life champion at Bideford’s Asda, said the event had received a good turnout.
He said: “Cancer is horrifically common and everyone knows someone who has been affected. It touches everyone and we need to find a cure.
“We’ve had a good turnout today and hopefully raised a lot of money. We’ve also been doing extra fundraising events in store including staff members get waxed and getting put in the stocks and having wet sponges thrown at them.”
Jane Jackson, community assistant at the Bideford supermarket, said she hopes it becomes a yearly event.
She said: “We’ve started off small but then how small did the race for life start? Everyone’s pulled together pretty well to raise money. The spirit has been amazing.”
Today’s walk was part of Asda’s Tickled Pink campaign which sees staff from stores across the South of England aim to each raise £5,000 by a sponsored walk.