JOHNS of Instow has been named "best retailer in the South West" in the Farm Shop and Deli Awards.
The store was one of nine regional champions, chosen by a panel of expert judges, who showed the highest levels of service, product knowledge, initiative, innovation and community involvement.
Owner Anthony Johns said: "Following on from the announcement of winning 'Local Shop of the Year' across the UK in January we are now absolutely delighted to learn that we have also been crowned 'South West Regional Champion 2014'.
"Thank you to everyone who has voted for us and we are extremely proud to be able to deliver our quality produce in our café, delis, butchery and grocery stores to the local community and visitors in the South West of England.
"The support from our customers has been fabulous, which makes winning the even more special and our dedicated teams look forward to serving our current and new customers over the years to come."
Judge Richard Ford, deputy fresh foods editor at the Grocer, said: "These awards recognise those specialist retailers who are leading the way in the 21st century. From long-established companies, which continue to use their bespoke, proven recipes for success, to innovative start-ups, these businesses are the cream of the crop."
BBC Radio 2's Nigel Barden, chairman of judges, said "I have travelled the length and breadth of country, from Northern Ireland to Scotland and right down to the deep depths of the South West, visiting large and small independent speciality retailers to identify our 'Regional Champions'.
"The hours spent on the road have been amply justified as we've been lucky enough to meet some hugely driven, focused and talented individuals championing the absolute best in fresh, local produce that the United Kingdom has to offer. Johns of Instow are huge assets to their region."
These nine regional champions will now go through to the final to contest the title of "Farm Shop and Deli Awards Retailer of the Year". The overall winner will be announced at the Farm Shop and Deli Show on March 24 at Birmingham's NEC.