TWO girls from farming families have won the annual Pinnacle Youth Award from the Exmoor Society for their plans to start a clothing business.
Emma Cox and Sally Taylor want to start up a country clothing business called Truly Exmoor.
Presenting their proposals to Exmoor Society trustees, Sally and Emma said they hoped to start with both ladies and men's polo shirts and gilets that have looser fitting arms and are longer in length.
Working with their own new designs, their strategy is to provide a country clothing range that combines good quality with affordability.
Sally said: "We are over the moon to have won our first award, and the grant will help us towards covering our initial start-up costs and enable us to keep borrowing expenses to a minimum."
Trustees were impressed by the girls' comprehensive presentation, which included a detailed business plan, portfolio of designs and samples of the clothes they want to create.
With an extensive network of support from family and friends, the girls had a springboard for a business proposal which has the potential to be a real success.
Rachel Thomas, chairman of the Exmoor Society, said: "We are concerned about local livelihoods and want to show that beautiful landscapes and livelihoods can go together.
"Sally and Emma are passionate about Exmoor and have all the desire and drive to become successful entrepreneurs.
"We wish them all the best with developing their country clothing business 'Truly Exmoor'."
The Pinnacle Award was set up by the Exmoor Society for young people aged between 16 and 25 who live, work or are studying in the Greater Exmoor area.
Worth up to £3,000, the money can be used to develop good ideas and new skills into a business relating to agriculture, forestry, conservation, horticulture, crafts or tourism.
A formal presentation of the award to Emma and Sally will take place on September 21.